In 2017, Wallpaper* launched its inaugural China edition.
With an editorial philosophy hard-wired to its award-winning global edition, the Wallpaper* China edition focusses on the culture of creativity, encouraging its burgeoning Chinese audience to appreciate the craft, dynamics, beauty and thrill of contemporary design, architecture, fashion with an open mind and a modern attitude.
Unique content for Wallpaper* China edition champions the work of new generation Chinese designers and established China-based design talents. Wallpaper* also surveys the wider, contemporary Chinese design industry via the critical prism of its global editorial team – over two thirds of its content.
All Wallpaper* readers are university educated, well-travelled and media literate professionals. Frequent and enthusiastic consumers of luxury goods, they love fashion, design and art – many of them are leading figures in the design industry.
Edited in simplified Chinese, WP* China is issued eight times per year with 20 thousand copies of circulation. Almost 300.000 followers on WeChat.
Cesanamedia has been the exclusive representative for Wallpaper* China Edition in Italy since 2019.