Cesanamedia is the destination for premium media, data-driven technologies and content marketing and media solution.
Maintaining its roots as the exclusive sales media partner in Italy for some of the most prestigious International publishing groups, Cesanamedia streams ahead on-trend with a new digital mission.
Through First Look, our Trading Desk, Cesanamedia guarantees exclusive digital bespoke solutions.
Cesanamedia evolves enhancing its digital services, embracing three areas of specialisation, DATA, TECH and CREATIVE.
We strongly believe that marketing is data-driven.
Cesanamedia gathers knowledge and expertise to assist advertisers and publishers in leveraging first-party data and deliver accurate targeting strategies, thanks to a Lux-specific Data Management Platform and a team of data specialists.
Powered by First Look, the internal trading desk, our data-driven marketing unit, Cesanamedia harnesses the most sophisticated end-to-end digital programs, resulting in effective audience engagement.
We partner with the best tech vendors to combine a new form of storytelling with smarter media buying, targeted according to enriched data, with creativity conveyed through the finest ad-formats, with real time monitoring, optimisation and reporting.
Innovative Ad Formats
Cesanamedia provides custom made solutions, developing innovative and performance driven creative assets.
Unique Branded Content
With a proven expertise, Cesanamedia develops branded content in collaboration with the in-house creative agencies of its exclusive media partners.